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Product/Market Manager - bioFire

Company:  bioMérieux
Location: 

Brussels, BE

Job Function:  Clinical Affairs
Posting date:  Oct 24, 2024

A family-owned company, bioMérieux has grown to become a world leader in the field of in vitro diagnostics. For more than 60 years and across the world, we have imagined and developed innovative diagnostics solutions to improve public health. Today, our teams are spread across 45 countries and serve 160 countries with the support of a large distribution network.
Come and join a family-owned global company with a long-term vision, and a human-centered culture.

 

 

 

Product/Marketing Manager - bioFire

 

1. Primary Purpose and Overall Objective of the Job
Ensure, in alignment with the strategy, that all conditions are met to develop the business by reaching the objectives commitments, to the organization for the concerned portfolio.


2. Main Accountabilities

  • Develop and formalize local market and customer understanding to feed the local marketing plan
  • Build and executes the local marketing plan, involving all necessary internal functions in alignment with the global marketing strategy.
  • Supports product life cycle including feed-backs and adjustments to local requirements.
  • Lead all activities to maintain, launch (go to market), and withdraw (go out of market) bioMérieux products and services of his/her perimeter: solution, value promotion and extraction, message and communication channels for each key stakeholder.
  • Align and embarks all internal and external business partners needed to execute the plan through: a clear communication of the strategy, ensure people are trained and make sure that their incentive plan is aligned with the strategy execution, ensure metrics are consistent and actionable.
  • Develop a measurement plan to assess the efficiency of their marketing activities and its customers and business impact.
  • Contribute to budget, Strategic Plan and Commercial kick-off.
  • Ensure alignment and communication between global, regional and local marketing organizations.

 

3. Typical Studies-Experience, Skills and Qualifications:
3.1 Studies-Experience:

  • Bachelors required; Post Graduate degree in Science and Business/Marketing highly preferred
  • 0 to 3 years’ experience in Marketing ( Levels 8/9) to 5 years’ experience minimum in Marketing

 

3.2 Skills and Qualifications

  • Good knowledge of diagnostic environment
  • Strong analytical, communication and motivation skills
  • Strong business acumen along with demonstrated work ethic, integrity and professional conduct
  • International mindset and ability to adjust in multicultural environment
  • Ability to prioritize, decide and execute
  • Ability to connect, facilitate and lead multifunctional team work

bioMérieux welcomes applications from all individuals, regardless of race, national origin, gender, age, physical characteristics, social origin, disability, union membership, religion, family status, pregnancy, sexual orientation, gender identity, gender expression or any unlawful criterion under applicable law. We are committed to treating all applicants fairly and avoiding discrimination.

Job ID:  49103