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Vietnam Marketing Manager

Company:  bioMérieux

Hanoi, VN

Job Function: 
Posting date:  Nov 14, 2023

Job Summary:

This role is responsible for product management and marketing in order to acheive business goals. This consist of strategic direction of one or more new and existing products; including application program, marketing programs, technical programs, strategic planning and execution. This postion is reporting to the Vietnam Country Head and will be bassed in Vietnam.


Principal Duties And Responsibilities:

  • Analyze and identify new customer needs and develop customized solutions for those needs.
  • Develop and implement the marketing strategies and monitor the annual marketing plan detailing the specific revenue and profit objectives, plans and campaigns to achieve both short and long-term goals.
  • Educating sales team the company promotional campaign, market insight, technical and product information.
  • Working with corporate/regional team in product/marketing/campaign related activities.
  • Identify, develop and maintain relationship with KOLs
  • Lead new product launch initiatives such as Go-To-Market (G2M) activities, market access and launch events.


Essential Skills And Qualifications:


  • Bachelor or Master degree in Microbiology, Medical technologist or other related field.
  • 5-7 years Sales/Marketing experience in the Microbiology, Medical technologist or other related field, including management of Global/Regional/Local Key accounts.
  • Experience in IVD business or dealing with Infectious clinicians, hospital laboratories is preferred.

Skills and Qualifications

  • Fluent in English and Vietnamese to communicate with key stakeholders.
  • Dynamic, and customer centricity.
  • Excellent communication/presentation skills and listening skills.
Job ID:  43293