Senior Director, Commercial Operations Excellence
Shanghai, CN
A family-owned company, bioMérieux has grown to become a world leader in the field of in vitro diagnostics. For more than 60 years and across the world, we have imagined and developed innovative diagnostics solutions to improve public health.
bioMérieux is present in 45 countries and employs nearly 14,000 people. In Asia Pacific, we have more than 1100 employees with presence in 10 countries.
Come and join a French family-owned global company with a long-term vision, and a human-centered culture.
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Primary Purpose and Overall Objective of the Job |
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The Commercial Excellence Director leads the unified end to end process for the Commercial Excellence organization (incl. Distribution Channel Management ) in China to drive best‑in‑class commercial execution, strengthen distributor performance, enhance customer management & pricing excellence, accelerate digital & operational enablers, ensuring consistent, predictable and efficient business growth across Clinical & Industrial markets in both direct & indirect channels. |
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Main Accountabilities |
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Drive the strategic and operational consolidation of Commercial Performance and DCM teams into one unified structure (incl. Hybiome activities) covering Clinical & Industry and Direct & Indirect markets. Ensure clear governance, harmonized ways of working, and full alignment with China 2.0 and GO28 priorities.
Define and implement the distribution management model that optimizes portfolio governance, purchasing group management, VBP‑related activities, distributor segmentation, capability building, and performance monitoring to maximize market coverage and mitigate operational risks.
Champion the adoption of account management methodologies, sales fundamentals, funnel management, commercial academies, and other capabilities frameworks. Ensure consistent execution of best practices by local teams and support continuous competency development including the distributors.
Ensure effective use of CRM tools, dashboards, and opportunity management processes to enhance business predictability, customer insights, and decision‑making. Leverage CRM360 to harmonize customer management for direct and indirect channels.
Secure the consistent implementation of pricing guardrails in collaboration with Marketing, CPQ processes, contract governance (sales & service), and tender best practices. Provide business insights using pricing analytics and ensure full compliance and transparency across distributors and internal teams. Build strong Customer Data Quality Management execution.
Drive the adoption of digital commerce platforms (BMX+, Showpad, Marketo) and online solutions that enhance customer experience, streamline workflows, and increase commercial efficiency. Promote data‑driven decision‑making and support China’s transition toward a more agile, scalable multichannel commercial model leveraging distributors capabilities.
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bioMérieux welcomes applications from all individuals, regardless of race, national origin, gender, age, physical characteristics, social origin, disability, union membership, religion, family status, pregnancy, sexual orientation, gender identity, gender expression or any unlawful criterion under applicable law. We are committed to treating all applicants fairly and avoiding discrimination.