Industry Marketing Communication

"This position is responsible for the promotion and communication part of the marketing of products and solutions related to microbiological, immunoassay and genetic testing in pharmaceutical manufacturing (pharmaceutical, regenerative medicine, cosmetics, etc.) and food manufacturing.
Responsible for the launch in Japan during the transitional period when the MA tool is switching from Pardot to Marketo."

Job Description
 Develop and execute marketing communication plans based on marketing plans and strategies developed by the marketing manager
 Distribute and analyze emails to customers utilizing MA tools
 Production and management of web content and tools for users utilizing various digital marketing tools
 Management and analysis of the Japanese-language website for the industrial sector
 Planning, production, and facilitation management of online (webinars, etc.) and offline events (exhibitions, conferences)
 Production of marketing content, brochures and other promotional materials
 Branding management (logo and corporate image compliance)
 Meetings with Asian region and global headquarters regarding communication areas

Required Skills and Experience
 Native level Japanese skill
 Experience in BtoB digital marketing
 Experience communicating with customers using MA tools (especially Marketo or Pardot)
 Experience working in English (reading and writing internal meetings, emails and internal documents)

Preferred
 Experience with pharmaceutical manufacturing (pharmaceuticals, regenerative medicine, cosmetics, etc.) as a customer
 Knowledge in the field of pharmaceutical manufacturing, food manufacturing, microbiology, etc.
 Experience with CRM (Salesforce)
 Simple translation of English content
 Basic Adobe software (Illustrator, PremierePro)
 Experience with analytics and website management utilizing Adobe Analytics or Google Analytics